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AI Meets Eyewear: Ray-Ban Meta and Oakley Meta Smart Glasses Launch in Singapore

Updated: May 17

Singapore is set to become the first market in Southeast Asia to experience the next evolution of wearable technology as EssilorLuxottica and Meta Platforms officially introduce the latest AI-powered smart glasses to the region.

Oakley Southeast Asia ambassador John Yeong sporting the new Oakley META HSTN glasses. PHOTO: SPORTPLUS.SG / ALDRICH GOH
Oakley Southeast Asia ambassador John Yeong sporting the new Oakley META HSTN glasses. PHOTO: SPORTPLUS.SG / ALDRICH GOH

SINGAPORE, 13 April 2026 - From 20 April, consumers in Singapore will be able to purchase the highly anticipated Ray‑Ban Meta Smart Glasses and Oakley Meta Smart Glasses, bringing together iconic eyewear design with cutting-edge artificial intelligence and sports performance technology.


The launch represents a major milestone for the rapidly growing AI glasses market, positioning Singapore as a key hub for wearable innovation in Southeast Asia.

Oakley Southeast Asia athlete Eliza Chong sporting the new Oakley META Vanguard glasses. PHOTO: ELIZA CHONG INSTAGRAM
Oakley Southeast Asia athlete Eliza Chong sporting the new Oakley META Vanguard glasses. PHOTO: ELIZA CHONG INSTAGRAM

Singapore Chosen as First Southeast Asia Launch Market


The expansion into Singapore follows global momentum for Meta and EssilorLuxottica’s AI glasses lineup, which has already sold millions of units worldwide.


With its reputation as one of the most technologically advanced economies in the region, Singapore provides an ideal environment to introduce next-generation AI wearables that combine connectivity, lifestyle features and sports performance tracking.



According to Denis Chng, Country Manager for Malaysia and Singapore at EssilorLuxottica:

“We are excited to expand the AI glasses category into Southeast Asia, starting with Singapore. As one of the world’s most AI-advanced economies with a thriving tech ecosystem, Singapore is well-positioned to adopt innovative technologies that can enhance daily living.”

The launch also reflects a broader push by Meta to integrate AI more closely with everyday devices. Nicole Tan, Managing Director of Meta Singapore, highlighted the shift toward more personal computing experiences:

“Every generation, computing gets closer to us — from mainframes to desktops to smartphones. Now AI meets you at eye level. Glasses are the ideal way to experience it because they understand your context in real-time.”
Global Oakley ambassador Kylian Mbappe sporting the Oakley META Vanguard. PHOTO: ESSILOR LUXOTICCA
Global Oakley ambassador Kylian Mbappe sporting the Oakley META Vanguard. PHOTO: ESSILOR LUXOTICCA

Ray-Ban Meta Smart Glasses: Style Meets AI


The Ray-Ban Meta Gen 2 smart glasses are already the world’s best-selling AI eyewear, blending the classic aesthetic of Ray‑Ban with Meta’s AI technology.


Available styles include: Wayfarer, Skyler, Headliner


These smart glasses allow users to:


  • Capture photos and videos hands-free

  • Listen to audio through open-ear speakers

  • Use voice commands powered by Meta AI

  • Livestream moments directly to social platforms

  • Stay connected without reaching for a smartphone


PHOTO: ESSILOR LUXOTICCA
PHOTO: ESSILOR LUXOTICCA

The combination of classic eyewear design and advanced technology has helped the Ray-Ban Meta glasses become both a tech product and fashion statement.


Adding to the brand’s cultural momentum, global K-pop star Jennie of BLACKPINK was recently named the global ambassador for Ray-Ban and Ray-Ban Meta, highlighting the fusion of fashion, entertainment and AI innovation.

Oakley Meta Smart Glasses Bring AI to Sports Performance


While Ray-Ban Meta glasses focus on lifestyle and social connectivity, Oakley Meta smart glasses target sports and performance tracking.


Developed in collaboration with the iconic sports eyewear brand Oakley, the models launching in Singapore include HSTN and Vanguard.

Designed for athletes and active users, Oakley Meta glasses incorporate real-time sports performance insights, allowing users to monitor their activity while keeping their hands free during workouts or outdoor activities.


This aligns with a growing trend of AI-driven sports technology, where wearables provide athletes with instant feedback during training.


PHOTO: ESSILOR LUXOTICCA
PHOTO: ESSILOR LUXOTICCA

Where to Buy Ray-Ban Meta and Oakley Meta AI Glasses in Singapore


Starting 13 April, customers in Singapore can place pre-orders for the latest AI eyewear through several retail channels, including:


Ray-Ban stores, Oakley stores, Sunglass Hut outlets, EssilorLuxottica retail locations

and authorised optical retailers


Official retail availability begins on 20 April, giving consumers and athletes alike the opportunity to experience the latest innovation in AI smart glasses technology.


PHOTO: SPORTPLUS.SG / ALDRICH GOH
PHOTO: SPORTPLUS.SG / ALDRICH GOH

The Future of AI Wearables and Smart Eyewear


The launch of Ray-Ban Meta and Oakley Meta glasses in Singapore signals a significant step forward for AI-powered wearable technology.


By combining fashion, connectivity and sports performance tracking, EssilorLuxottica and Meta are redefining how people interact with both technology and eyewear.

As AI continues to move closer to everyday life, smart glasses could become the next major computing platform, seamlessly integrating digital experiences into the real world.


With Singapore leading the way in Southeast Asia, the arrival of these AI glasses marks the beginning of a new era where AI truly meets users at eye level. #OakleySEA #Rayban #EssilorLuxottica

1 Comment


Unknown member
Apr 13

Reading about the launch of AI smart glasses in Singapore was really interesting because it shows how fast daily tech is changing. In one of my assignments, I used HRM Dissertation help while writing about how wearable devices can affect employee productivity and focus. I remember studying late and thinking how glasses like these could change office routines. It makes me feel future work and technology will be much more connected and hands-free.

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