BDMNTN-XL Jakarta 2025: Viktor Axelsen Named Global Ambassador as Badminton’s Most Electrifying Event Returns

The World’s Boldest Badminton Showdown Returns to Jakarta This October with Bigger Stars, Fiercer Format, and USD750,000 in Prizes

Olympic champion Viktor Axelsen is the new BDMNTN-XL ambassador. PHOTO: BXL

Jakarta, Indonesia – September 6, 2025 – The revolution in badminton is back, and it’s bigger, bolder, and more intense than ever.

BDMNTN-XL (BXL) Jakarta 2025 returns to Istora Senayan from October 2 to 5, promising a thrilling blend of world-class athleticism, rapid-fire gameplay, and next-level entertainment.

Headlining this year’s edition is none other than Olympic champion Viktor Axelsen, who joins BXL not only as a returning star player but also as the tournament’s newly appointed Global Ambassador.

What is BDMNTN-XL?

For those who missed the debut in 2024, BDMNTN-XL (BXL) is a reimagined badminton competition that combines high-stakes team battles, rapid gameplay, and entertainment value to captivate a new generation of fans. With its innovative format, explosive match play, and USD750,000 prize pool, BXL isn’t just a tournament — it’s an experience.

Viktor Axelsen: From Star Player to BXL Ambassador

Two-time Olympic gold medalist Viktor Axelsen brings even more firepower to BXL Jakarta 2025, now as the face of the tournament’s global ambitions. After thrilling fans in the inaugural event, Axelsen returns to both compete and represent BXL’s evolution on the world stage.

“BXL is a game-changer,” said Axelsen. “It brings a whole new energy to badminton that’s both thrilling and innovative. Being part of it from the beginning has been incredible, and I’m proud to now champion its growth as Ambassador.”

 PHOTO: BXL

New Format, Bigger Roster, and More Intensity

BXL Jakarta 2025 features a revamped match format designed to crank up the drama:

• Four teams: Blitzers, Hurricanes, Lightning, and Rockets

• Expanded roster: 32 players (up from 28), with 4 men and 4 women per team

• Match format: 2 singles matches + 2 mixed 3x3 matches per team tie

• Game length: 8-minute games for non-stop, high-stakes action

• New features: “Ultimate Shuttle Showdown” and “Pressure Point” bring unpredictable twists and clutch moments

Each team will battle in a round-robin format, with the top two advancing to the grand final. The 3x3 format encourages mixed-gender synergy and lightning-fast coordination, creating thrilling match-ups and viral highlight moments.

What’s at Stake? A USD750,000 Prize Pool

This year’s winning team will take home a massive USD350,000, split equally among its 8 players — USD43,750 per player. The remaining teams will earn USD25,000 or USD12,500, depending on their performance. It's a lucrative and career-defining opportunity for elite shuttlers.

 PHOTO: BXL

How to Watch and Where to Buy Tickets

Fans won’t want to miss a second of the action:

• Watch live on SPOTV and stream matches on SPOTV NOW

• Tickets start at just Rp65,000, available via Loket.com starting 4 September at 1 PM WIB

• Follow @BDMNTNXL on Facebook, Instagram, and TikTok for player reveals, updates, and exclusive behind-the-scenes content

Get Ready for the Badminton Event of the Year

BXL Jakarta 2025 is more than a tournament — it’s a global movement pushing the limits of what badminton can be. With Viktor Axelsen at the forefront, an upgraded format, and record-setting prize money, this year’s edition is poised to set a new benchmark for sports entertainment in Asia and beyond. #Badminton #ASEAN