Under Armour Kicks Off “No Invitation Needed” Campaign in Singapore with 5-Week Training Camp with Singapore Run Clubs Easy Pace* Run Club And That Run Club
- SportPlus News
- Jan 22
- 3 min read
Updated: Mar 11
Under Armour's Five-Week Speed and Distance Training Journey: Built for Every Mile
SINGAPORE, 22 January 2026 - Singapore’s running community shines this month as Under Armour launched a five-week curated speed and distance training programme. This initiative unites local run collectives and everyday runners under its global “No Invitation Needed” (NIN) campaign.
A Structured Training Programme
Starting on Wednesday, 21 January, the programme brings together [Easy Pac Run Club](https://easypaceonly.com/) and That Run Club for a series of structured speed and endurance sessions. These sessions are designed to help runners build consistency, confidence, and performance.
Powered by the UA Velociti Elite 3 and Velociti Distance, this initiative reflects Under Armour’s belief that running begins not with permission or qualification, but with a personal decision to show up.
A Community-First Training Experience, Curated for Singapore Runners
At the heart of this activation is a thoughtfully designed training plan led by respected local distance running coach Steven Quek. Over five weeks, participants will alternate between speed-focused and endurance-based runs. This ensures balanced development across pacing, strength, and stamina.
Speed Sessions
Location: Lornie PCN
Meet-up point: MacRitchie Reservoir Park drop-off
Distance Sessions
Location: UA Orchard Central Brand House
By rotating between natural park connectors and an urban brand hub, the programme mirrors real-world running conditions. This helps participants adapt to both tempo efforts and longer mileage.
Two Run Clubs, One Shared Journey
The collaboration between Easy Pac Run Club and That Run Club creates a unique cross-community training experience. Members from both groups will run side by side through each phase of the programme. This reinforces the inclusive spirit behind the *No Invitation Needed message.
The journey culminates in an All Out 5K run in March. Here, runners will put their training into action—not for rankings or qualification, but to measure personal progress and celebrate collective effort.
Performance Footwear That Supports Every Session
Supporting the training experience is Under Armour’s latest Velociti performance lineup. This lineup is engineered to meet the demands of both speed work and long-distance preparation.
The UA Velociti Elite 3 has proven itself at the highest level, with a victory at the Boston Marathon. It delivers explosive propulsion through its HOVR+ superfoam midsole and full-length carbon fibre plate—ideal for fast intervals and race-pace efforts.
For longer mileage days, the Velociti Distance offers plush HOVR+ cushioning, enhanced midfoot support, and improved stability. This reduces fatigue over extended runs. Together, the shoes form a complementary system that aligns with the alternating structure of the five-week programme.
“No Invitation Needed”: A Global Campaign, Grounded in Local Culture
While this activation is deeply rooted in Singapore’s running scene, it is supported by Under Armour’s global No Invitation Needed campaign. This initiative reframes running as a choice, not a privilege. Rather than focusing solely on elite results, the campaign celebrates the daily commitment, discipline, and personal pace of every runner.
By activating the campaign through local run clubs and shared training experiences, Under Armour brings its global message to life in a way that resonates authentically with the Singapore community.
Built for Every Mile, Together
Through this five-week training journey, Under Armour reinforces its commitment to building stronger run communities—not just faster athletes. From weekday speed sessions at Lornie PCN to weekend distance runs starting at Orchard Central, the programme proves that performance innovation is most powerful when paired with community, coaching, and consistency.
The new UA Velociti Elite 3 and Velociti Distance are available for purchase from 15 January at selected Under Armour Brand Houses and underarmour.com.sg.
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